Branding & Marketing Consultant
Eric Schulz is a Marketing Professor at the Jon M. Huntsman School of Business at Utah State University.
Outside of his teaching, he is a highly sought-after branding expert & marketing consultant.
Eric learned his craft working in brand management over a 20-year career at Procter & Gamble, The Walt Disney Company, and The Coca-Cola Company. He has a broad range of experience in consumer packaged goods, sports & entertainment, food and beverage, and other industries.
Eric has helped hundreds of businesses of all sizes. From tech companies to Fortune 500 corporations, he has worked with professional sports teams & leagues, real estate developers, scientific monitoring equipment manufacturers, brick & mortar retailers, internet retailers, automotive retailers, startups, and more.
"I have worked with Eric Schulz during his consulting services for Campbell Scientific over several years, and I have always been impressed with the deep knowledge and insights he offers our company in ways to develop outstanding marketing campaigns and value propositions for our product lines. From his years of industry experience with major brand companies (Coca Cola, Disney, etc.), and also a willingness to listen and learn about the characteristics of the markets we engage in, he has helped our marketing teams develop messages that resonate with our customers."
Jesse Heers, US Sales Manager
"Having seen Eric's work both at Procter and Gamble and Coca-Cola, I find him to be the most creative marketer I've encountered in my 20-year career. Eric consistently creates strategic, insightful and incredibly innovative marketing programs.
Brad Camrud, Owner
The Link Group
"Eric is a great creative talent. He always come up with out-of-the-box thinking that breaks through the clutter and gets results. His experience at some great marketing companies over the past 25 years gives him perspective and a vast knowledge base. He can also crunch the numbers and do the analysis to make sure that there is a strong ROI on his ideas. I can always count on Eric to come through when I work with him."
P&G Alumni Network
"Eric is one of those rare breeds who has both boundless entrepreneurial energy and a disciplined business mind. His years of experience in a variety of business categories helps him to see a problem from different perspectives, so he really does bring a fresh set of eyes to any situation."
Michael Tinati, President