$Consulting and advisory with Eric Schulz. Clarity, direction, and marketing leadership through brand and marketing strategy consulting, executive advisory, and fractional CMO support.$

Brand & Marketing Consulting | Fractional CMO

Senior marketing expertise, shaped around your business.

Brand & Marketing Consulting

For organizations that need a clearer position, deeper customer understanding, or a focused plan for growth. A project can address brand positioning, differentiation, customer insight, or marketing priorities.

Fractional CMO Leadership

For growing businesses that need senior marketing direction without a full-time CMO. Eric can help set strategy, align priorities and budgets, guide internal teams and agency partners, and establish useful measures of progress. Scope and time commitment are agreed around your needs.

Executive Advisory

For CEOs, business owners, and marketing leaders who want an experienced sounding board for important decisions. Work can include strategic reviews, leadership conversations, and practical team workshops.

How We Begin

Start with a conversation about your business, the challenge, and what success would look like. Then agree the scope, priorities, deliverables, and working rhythm. Available for remote consulting, advisory, and fractional CMO engagements.

Experience in Practice

Utah County: Developed a plan for the Utah Valley Department of Economic Development to attract businesses to establish headquarters in Utah County.

Special Olympics: Managed $40 million in sponsor relationships and secured $14 million in new support through 23 brands.

Coca-Cola Olympic Marketing: Hosted 459 executive guests with coordinated transport, accommodations, event access, and 24-hour concierge support.

$Strategic counsel: Brand and marketing strategy to clarify positioning and growth opportunities; fractional CMO leadership to set priorities and guide teams; executive advisory for important business decisions.$

Four stages of Eric Schulz’s advisory approach: Understand, Choose, Align, and Advance. Strategy is the discipline of choice.

Four marketing frameworks: Different. Better. Special.; AI Marketing Operating System; Judgment-Centered Marketing Organization; and Four Builders of Trust.

Eric Schulz’s marketing experience at Procter & Gamble, The Coca-Cola Company, The Walt Disney Company, and the Utah Jazz, plus over 20 years teaching.

Three ways to work with Eric Schulz: ongoing executive advisory, focused strategic engagement, and a leadership strategy session.

CONTACT ERIC